The Subaru logo is one of the most recognizable symbols in the automotive industry. From its original design in the 1960s to its modern incarnation, the logo has undergone several iterations over the years. To get more details about the Subaru logo overlay, you may check it here.
The first Subaru logo was a simple blue circle with the brand name written in white. This logo was unveiled in 1962 when Subaru of America was founded. Over the years, the design was tweaked several times, with the most notable changes being the introduction of the six stars in the center of the circle. The stars are said to represent the five companies that merged to form Fuji Heavy Industries, the parent company of Subaru.
In 1989, the logo was changed again. The blue circle and stars remained, but the word “Subaru” was replaced with a stylized “S”. This design had a strong emphasis on the “S”, which was meant to represent the company’s commitment to safety. In 2008, the logo was changed yet again. This time, the “S” was replaced with a white overlay that featured a star in the center.
The logo also featured a strong emphasis on the brand name, which was now written in bold letters. In 2016, the logo was changed once more. This time, the white overlay was replaced with a black one, which was designed to give the logo a more modern look. While the basic design has remained the same, the company has made several changes to keep the logo relevant and to better reflect its brand identity.